Gaga will take the stage at the 2013 VMAs on August 25, and Bigger
Than The Sound can't wait.
It's fitting that Lady Gaga will make her triumphant return to the
stage at the 2013 MTV Video Music Awards ... after all, since she
burst on the scene five years ago, the show has served as her own
personal catwalk, throne room, theater, soap box, studio, gallery,
performance art space and launching pad.
Now, it will play host to her rebirth.
It's not a stretch to say that, outside of any artist not named
Madonna or Britney or Beyonce (cue the angry comments!) there is no
artist as synonymous with the VMAs as Gaga. Beginning in 2009— when
she first creeped out Eminem while accepting her Best New Artist
Moonman, then thoroughly terrified all of America with her bloody
performance of "Paparazzi" — and running all the way through her
gender-bending turn as Jo Calderone in 2011, the Mother Monster has
continually found new was to shock and amaze. She has routinely stolen
the show, dominated blog discussions the following day, and managed to
outshine a room full of the biggest stars on the planet.
Photos: Lady Gaga's Best VMA Moments
In short, she is one of the few who seem to realize the stage and
scope of the VMA stage, but rather than shrink from the spotlight, she
seizes it, occasionally shines it directly into our eyes, and always
leaves us dazzled. She's delivered epic performances, touching
personal moments, and even album launches. She's won a staggering 13
Moonmen in just four years. How great has her impact been on this
show? I've already written more than 250 words about her, and I
haven't even mentioned the Meat Dress yet.
Oh, about that dress. She wore it — and several other outfits — at the
2010 show, a night that began with her walking the carpet with members
of the U.S. Armed Services that had been discharged because they were
openly gay and ended with her winning Video of the Year, announcing
the title of Born This Way and meeting Cher. Most artists don't pack
that much action into one year. Gaga did it in roughly four hours.
A Brief History Of Lady Gaga's VMA Outfits
Or consider the first nine minutes of the 2011 show, in which Gaga —
in full Jo Calderone garb — broke all sorts of California codes by
smoking inside, delivered a rambling monologue, launched into "You and
I," drank a beer, performed an elaborately choreographed routine,
weirded out Justin Bieber and jammed with legendary Queen guitarist
Bryan May. Oh, and then she hit on Britney Spears during a tribute
speech and won the Moonman for Best Female Video ... which she
accepted as a man. Naturally.
And on August 25, she'll return to the VMAs, performing the debut
single off ARTPOP for the first time. It's perfect, really — after
all, she's given our show more than its fair share of firsts over the
years. But you get the feeling this one may be bigger than any of the
others ... it's her comeback, her moment, her first salvo. Given her
history with the show, there's no better place for her to not only
launch the next phase of her career, but serve notice that she hasn't
lost a step.
Is there any doubt she'll deliver the goods? Have you been paying
attention? Gaga has always treated the VMAs like the biggest show in
the world, and given everything she's got riding on this performance,
well, let's just say August 25 can't come soon enough. It's time to
make new memories.
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www.mtv.com
